Interview with Photographer Gemma de los Santos

The Urban Toiles

Female Model: Inkordium @inkordium Makeup Artist: Daniela Lima @dlimamakeup Female Model: Sara Mateo @itssaramateoo
Photographer: Alba Gesti @albagestiphoto Fashion Designer: Gemma de los Santos @gemmadlsantos


Hey Gemma, We are so happy to have you as a part of INTRA magazine, Could you tell our readers a little about your self?

Of course, I’m a young fashion designer and stylist from Barcelona, Spain. 

We adore the colour palette within these shots! Is there a story for this series? what was your concept?

Thank you! For this capsule collection I was inspired by the traditional prints “toile de jouy” used a lot in the Rococo era. The concept is a mix with both classic and urban styles.

What is the impression you want viewers to get from your style?

I want to show a renovate classic era inspired clothes, some of them will be versatile, and other ones are just extra. I would definitely define it as “elegant but hardcore”.

Is designing something you have always been passionate about?

I think so, but the idea of becoming a fashion designer really never was in my mind until three years ago. Either way, I’ve been drawing and illustrating muses with infinite type of clothing since I was a child.


What would you say is your favourite thing about being a fashion designer?

To create. I like to imagine something and being capable to create it. There are no limits for imagination, so I like to imagine very extra clothes and headdresses.

Is there another designers who has influenced or inspired you through you creative journey?

Of course, when I was a kid I was always fascinated by Dolce&Gabbana runways. Nowadays, one of the most inspiring designers for me is Junya Watanabe. And definitely, the most influential designers in the last years were my own friends with their brands, as Indrolita, Narcissique Couture, Fashion Monster House or Violet Fane. 


What do you think is your biggest accomplishment to date?

To making art my “home”, my safe place, even if it’s a hard way.

Is there any thing key in the future your aiming for?

I guess my dream is to keep making the things that I enjoy, also creating my own brand and keep growing with my art.

If you had unlimited money and resources to create whatever shoot set up you wanted, what would be your dream set up?

This is an interesting question. I think it will be a very extravagant shooting, fashion film and even a catwalk in the Sistine Chapel. I’m obsessed with classic paintings and architecture, so that would be a dream come true.

Lastly do you have any tips for designers/creatives at the start of their journey?

Believe in yourself, be patient and constant with your work, enjoy it, and have your own fantasies with what you would like to make with your art.

We want to thank you for featuring within INTRA, where could viewers find more information about you and connect with your work?

Thank you too for this opportunity! You can find me on instagram as @gemmadlsantos, there are some of my fashion designs and styling works.